Online Business Podcasting: Do You Need Any Experience To Start A Free Podcast?

Perhaps the question in the title of this blog post seems a bit weird...

After all, you would imagine that a prerequisite for someone planning to start a free Internet marketing podcast would be to have a lot of Internet business experience, right?




Actually, no, not necessarily!

And here's why.



Of course, it would be a definite asset to your web business podcast if you already have a lot of experience as a successful Internet marketer and are planning to use your podcast as part of a training package for your subscribers.

However, even if you lack those credentials there is no reason why you cannot make a successful podcast around the theme of Internet marketing. Both the expert and the beginner can present useful information about Internet marketing to an interested audience. Each is able to provide a helpful and enjoyable online business podcast from his or her own perspective.



While experienced Internet marketers will be able to use their expertise in their podcasts, inexperienced Internet marketers will be able to use their LACK of experience as the starting point for the themes of their podcasts and use the podcast as a medium of exploration to try and fill in the gaps in their knowledge.

The experienced Internet marketing podcaster is like your teacher or coach whereas the inexperienced newbie is like a friend or companion.



The Podcaster As Teacher



This is the most common format for business podcasting. The podcaster-as-teacher is someone who comes over as having a lot of experience of Internet marketing and who is willing to share that experience with you to help you move forward with your own online business. He is the expert and we draw upon his knowledge to improve our own Internet marketing performance.



The podcaster as teacher offers us a lot of free podcast content, but will very likely also offer a paid subscription upgrade where we can access much more detailed information.



The Podcaster As Learner



The newbie Internet marketing podcaster is more like a fellow-learner, someone who is not afraid to ask the "dumb questions" and who can share with you every mistake, blunder and new discovery and have a lot of fun while learning the ropes. 



A business podcast hosted by an Internet marketing newbie would ideally adopt a "heuristic" approach to its material - that is, the podcaster would "learn through experience", finding what works and what doesn't by trial and error.



Build Your Reputation As An Internet Business Podcaster

For the newbie, it is probably too early to try and add an upgrade option to the free podcast because you are clearly not in any position to brand yourself as an expert just yet.



What you can do, however, is seek out some successful Internet marketers who are experts in their field and try to set up an interview with each of them using Skype.



You can lead up to this by joining some online business forums and getting to know the established marketers who use the forums. Then, when you feel you are ready, send them a private message on the forum asking if they would be interested in being interviewed for your podcast.



This will add some great content to your podcast, and help to build your own reputation as well.



After you have been podcasting for about a year you should have gained enough experience of Internet marketing to move you well beyond the "newbie" stage; you will be well on your way to branding yourself as an expert in the field. Your subscribers are now likely to be a mixture of faithful followers and a new generation of newbies.



You will also notice that you are beginning to speak with more authority based on your accumulated experience.

Keep podcasting for another year and during that time start developing some detailed training courses that you can launch as special upgrade services as you move into your third year of podcasting. You will now have established yourself as an expert Internet business podcaster.



Ignorance Is Bliss

So, if you are an Internet marketing newbie and are looking for a good way to start "building your brand", I suggest that you think about setting up a podcast related to your Internet business niche and podcast about all the Internet marketing techniques that you don't know about!

You will discover that Internet marketing "ignorance" can be transformed into free podcasting "bliss"!

David Hurley lives in Japan and hosts an Internet business podcast - click the link to listen to David's latest free podcast programme.

Internet Business Podcasts - An Efficient Way To Get Free Internet Marketing Coaching.

Internet business podcasts are audio presentations that offer tips to help Internet marketers make money with their online business. A good Internet marketing podcast will deliver a stream of audio online business tips, very often for free, in a friendly, easy to understand, audio format. Also, in some cases the tips you get will come from straight from some of the leading Internet marketers by way of interviews or special presentations.
Internet business podcasts are a convenient (and often free) way of delivering useful Internet marketing tips to subscribers. The information provided is streamed online and is available in a variety of formats. The podcasts can be downloaded and then loaded onto an Mp3 player, or via iPod, or other digital device. The beauty of this is that you can get access to some high quality, free Internet marketing coaching that you can listen to again and again at your own convenience.

By subscribing to an Internet business podcast you will always get fresh podcast feeds when they become available. You can choose whether to be notified by e-mail or via an RSS feed.

Here are 5 Major Benefits of Listening to Internet Marketing Podcasts

1. You Can Listen to Them on the Go - Whether you're using an MP3 player, or other portable device, you can take your Internet marketing business lessons along with you. You can listen to these in your car on the way to work, while on the train, plane, or bus, and you can also listen to them while sitting in a park, or during your break at the office. However, you never have to miss out on an Internet marketing podcast.

2. It's Good to Have Audio Instruction - We love for experts to tell us things. We watch and listen to them on the TV and on the radio. We sometimes become entranced by their words. Have you ever listened to Tony Robbins? There's no need to see him, because it's as if he's sitting in front you, giving you some advice. Business podcasts are much more beneficial than sitting down and trying to read something off the Internet, or taking the time to print everything, and reading it. It's much better to just jot down notes of something important, than to sit and read the entire lesson.

3. Value - Some of the same information you hear on some Internet marketing podcasts is what people paid hundreds of dollars to see in person. You will notice that a lot of business podcasts are actual recordings of live seminars. So, instead of paying hundreds, even thousands of dollars to attend a live event, it's sometimes possible to get all of that information from a podcast.

4. No Time Restraints - It's nice to be able to listen when you want, and not when something is always scheduled. After all, most of us need to work and have families that take up most of our time, so it's often difficult to set aside a specific hour or two to devote to an Internet marketing podcast each week.

5. You Can Save Them - Probably the nicest part about podcasts is that you can save them and listen to them years from now. They're like having your own personal CD's.

It is still relatively early days for Internet business podcasts. But they are set to become ever more popular with Internet marketers because of the sheer convenience of getting free Internet marketing coaching in an audio format that you can download and listen to on your iPod while on the move.

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David Hurley is an Internet marketer based in Japan. Listen to David's latest Internet business podcast today. Subscribe to David's free podcast service.

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